Update VII: The journey so far

Since the late 90's we have been in the Experience Economy. Where people are getting married later and valuing experiences like travel over owning things. Some say this is still the case today, but now we just experience through the lens of social. We need only look at the emergence of things like Google Cardboard and work [...]

Update VI: Keep Growing

If you've read the previous updates in this series which documents my start-up, you know how hard it has been just to get a couple of clients on board. My social media management company, which prioritises weekly visits in a bid to generate the best organic content for your business, has been difficult getting off [...]

Update V pt. 2: The Tech Wishlist

It's been a couple of weeks since my last update. I will quickly bring you up to speed with how my startup has been going over the past couple of weeks. I will then my tech wish list with you. Some of the items being a lot more realistically than others, but as I said, it's [...]

5 tips for better content

The below infographic provides useful tips on creating quick quality content for your business or blog's social media. The importance of video content is essential, I will follow up this post with some useful free apps for creating good video content. It's my first time experimenting with infographic creation so I wanted to utilise it. [...]

Update V: That’s a stupid offer

Okay, let me explain. The featured image could be 100% accurate, in a few weeks time. We'll get to that a little later. If you have read the prior updates in this series, you are aware of the journey so far with my start-up. Let me begin by saying how this week has been very [...]

Update IV: My first client

That’s right. I didn't actually think my next post would be about my first client, at least not so soon after my previous post. After a couple of rather bleak posts that flaunted the F word way too much (failure). I have successfully secured my first client. A gastropub in the Lancashire countryside. I had [...]

Update III: Failure Pt. 2

If you're new to this series of posts, it might be worth checking out the intro to this new series. My frustration grows each week, but with frustration, my determination grows too. Each rejection fuels my desire to succeed that much more. Maybe I'll reach a stubbornness, a denial of failure, or maybe my perseverance [...]

Update III: Every start-up fails, right?

Two short updates coming today. This first one, I have been adding to throughout the week prior. The next post will mainly put some of my main frustrations into words. It’s embarrassing to think I could just be documenting a failure. To be lost on the internet for eternity, or at least until I stop [...]

Update II: Have I caught you at a bad time?

This is the second update from a new series documenting the journey through my new business. This week I am focused on acquiring a handful of initial clients who will allow me to build a credible portfolio. With a portfolio of successful clients, it will be easier to acquire further business. However, right now it [...]